JioHotstar Solidifies Its Reign as India's Streaming Giant with Record-Breaking Champions Trophy Viewership

cricketzlb 13-Mar-2025 • 16:38

JioHotstar has firmly established itself as India's premier streaming platform, unveiling astonishing viewership figures for the recently concluded ICC Men's Champions Trophy 2025. The tournament reached a thrilling climax as India triumphed over New Zealand in a nail-biting final, setting new digital streaming benchmarks in the world's largest cricket market.

JioHotstar

The platform recorded a staggering 5.4 billion total views across the tournament, with viewers amassing nearly 110 billion minutes of watch time. The high-stakes India vs. New Zealand final alone garnered 1.24 billion views, peaking at an unprecedented 61.2 million concurrent viewers.

Hindi-speaking regions accounted for over 38% of JioHotstar's total audience, with Uttar Pradesh, Uttarakhand, Maharashtra, Goa, Punjab, and Haryana leading viewership. The platform also demonstrated strong penetration in WiFi-enabled connected TV households, exceeding 80% adoption, with Maharashtra emerging as the top market for this segment.

JioHotstar's comprehensive coverage featured 16 distinct feeds in nine languages—English, Hindi, Marathi, Haryanvi, Bengali, Bhojpuri, Tamil, Telugu, and Kannada. To enhance accessibility, the platform introduced an Indian Sign Language feed, audio descriptive commentary, and four multi-camera angles. A vertical viewing option (MaxView) in Hindi and English catered to the growing mobile-first audience.

Sanjog Gupta, CEO of Sports at JioStar, emphasized the tournament's impact beyond the sport:

"India's Champions Trophy campaign was more than just a victory—it was a testament to cricket's deep-rooted influence on the nation's collective consciousness and culture. With a peak concurrency of 61.2 million during the final and sustained engagement levels of 50 million throughout the tournament, JioHotstar became the digital heartbeat of this celebration."

With these unprecedented numbers, JioHotstar continues to redefine the sports streaming landscape, reinforcing the shift from traditional TV to digital platforms as the preferred medium for live cricket in India.